Emails should convince readers to take some sort of action, whether it is to sign up for a special offer or respond with specific information. The purpose of your email is its Call to Action (CTA), and it should be clearly stated as unambiguously as possible within the body of your email. Keep It Brief
Emails are short and to the point, so every word and every line counts. Most people receive dozens, if not hundreds, or emails every week. So to make sure yours get noticed, you want to use the most effective methods to make your emails stand out. This can mean the difference between them being opened
If you already have a list of subscribers who are passionate about your niche, it’s time to set up a series of emails that you program your auto-responder to send out according to a pre-set schedule. This is known as an “email swipe”. There’s no limit to the number of emails you can send out.
Email marketing can be a very effective way of bringing new customers into your sales funnel. But due to the widespread use of viruses and malware, most people are cautious about opening an email that comes from a source they don’t recognize, that is strangely written, or appears to have come from a non-English speaker.
Did you know this about GMAIL Tabs? 2013 brought about some changes for Gmail. They introduced Gmail Tabs. These tabs were designed to make Gmail users inboxes less hectic and easier to manage. Essentially, tabs divided all of your Gmail messages into five sections: Primary, Social, Updates, Promotions, and Forums. Primary was for any direct