Category: marketing

Why your Small Business Needs Periscope

In case you aren’t sure what Periscope is, it’s a live streaming video app that was purchased by Twitter in 2015. The allure of Periscope is that it allows you to ‘Go Live’ from anywhere, at any time, while anyone in the world can watch you via your mobile device. There are over ten million

4 Ways to Offer Proof in Your Online Marketing Claims

No matter how honest you are with your marketing efforts, consumers aren’t so quick to accept your claims without proof. When you say that your product or service offers a specific benefit, consumers want some sort of evidence that backs your claims. Including proof isn’t hard. It’s an extra step, but it can go a

4 Ways to Let Your Autoresponder Make Money for You on Auto Pilot

Once you have set up a system to get people to give you their email address — whether it’s on a squeeze page or on your blog page or however you do it — you are going to start to collect a LOT of email addresses. You will get so many, in fact, that it

3 Fastest Ways to Fill Your Subscription List with Devoted, Ready-to-Buy Customers

We spent the last module looking at traffic generation and we finished up with a pretty comprehensive we are going to look at a free traffic method, list building, and email marketing. There are basically two ways to compile an email list of prospective customers: Paying somebody for one or compiling it yourself. Email marketing

How to Choose the Right Social Media Platform

Using social media to connect with customers, increase your online exposure, and boost your SEO are all great reasons to include social media in your internet marketing strategies. But, having too many social media profiles can dilute your brand and make it difficult to keep up with your marketing efforts. While major corporations can get
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