Despite the increase in video streaming, podcasts remain a popular medium. This means that you should consider using podcasts in your online marketing strategy. You can use them to repurpose old blog articles or to build relationships with influencers in your industry. What is a podcast? Basically, it’s just an audio file. The delivery method
Would you buy something from a website that you’ve never heard of? Probably not. So, you should not expect people to buy stuff from your site without proving the authenticity of your business. You need to include some basic information on your site. Not only is this important for gaining the trust of your visitors,
Customer retention is one of the most important metrics used to calculate the effectiveness of your marketing strategy. The reason is simple. It costs more to acquire a new customer than keep an existing customer. You can’t rely solely on new business. Otherwise, you’ll never grow your business. Use these simple steps to help increase
If you want to make money online, you’re going to use landing pages as a part of your targeted marketing campaigns. So, if you’re unhappy with your sales or conversion rates, the first place to look is your landing pages. The following tips will help you quickly set up effective landing pages that can be
Having an effective email marketing strategy can be a major boost for any business. In fact, most businesses rely heavily on their mailing lists. They help generate sales leads. The ROI of using mailing lists is undeniable. Sometimes, after you’ve built up your list of subscribers, you may find that your list begins to dwindle.